
This article is published in collaboration with Statista
by Katharina Buchholz
Bumble is the most popular dating app in the U.S., at least for paying users. The service which makes women initiate the conversation has been making strides and has overtaken Tinder as the most-popular dating app for paying users in the U.S., according to the Statista Global Consumer Survey.
The female-led company behind the Bumble app went public on March 10, 2021, raising $2.15 billion. In the Statista survey, 36 percent of paying U.S. dating app customers said they had used Bumble in the past 12 months – followed by Tinder, Badoo and casual dating/cheating app Ashley Madison at 33 percent each. Industry fixtures Match.com, eHarmony and Plenty of Fish continued to have a strong showing with paying customers. Another casual platform, C-Date, also made a showing among the top 8.
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